Advalo builds on AWS to become the strategic lever of retailers.

Written by Zoé Baillieux on Sep 6, 2019 10:58:36 AM

A major player in individualized marketing, Advalo granted Aithority an exclusive interview.

Olivier Marc and David Le Douarin, founders of the start-up speak in particular about the essence of Advalo.

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Topics: AI &Data, individualized marketing, expert interview

AI and Society Conference

Written by Zoé Baillieux on Jul 4, 2019 10:05:27 AM

AI and Society

A broad look at AI and benefits for society

The Turing Club and Viuz are launching a conference AI and Society this July 4th

The Turing Club and Viuz are launching a conference which, for the first time, puts at the heart of its discussions an exchange between actors of all data trades (from data science to data marketing) politicians, researchers, professors, and artists.

Data is central to our economies and societies. Artificial intelligence unlocks its potential and dramatically increases its impact. France and Europe must become major players. Levers must be identified and the conditions for success created.

Understanding the challenges of Artificial Intelligence

However, data and artificial intelligence must not remain in the sole hands of experts. The stakes are considerable and societal. They must be understood and re-appropriated by a wider public of brands, industrialists, politicians, researchers, philosophers, artists, journalists, students and, beyond, by the citizen.

Target audiences: brands, industrialists, politicians, researchers, philosophers, artists, journalists, students.

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Topics: Exclusive interviews, AI &Data, expert interview

3 axes for better omnichannel efficiency

Written by Zoé Baillieux on Jun 17, 2019 3:09:27 PM

Testimonials from Bensimon, Total Direct Energie, UGC, and Klépierre. How to create a virtuous omnichannel ecosystem that generates growth?

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Topics: Retail, expert interview, Digital Transformation

David Le Douarin gives an interview to AWS

Written by Zoé Baillieux on Jun 6, 2019 1:00:27 PM

David Le Douarin, Advalo co-founder was interviewed by AWS.

David Le Douardin, co-founder of the predictive marketing platform Advalo, talks about his background in CRM data processing and how AWS was instrumental in building and scaling the French startup's business.

See the full interview here:

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Topics: AI &Data, Vidéo, expert interview

Journey to the heart of Breizh Tech

Written by Zoé Baillieux on Jun 5, 2019 2:21:50 PM

The region of Rennes, the former bastion of telecoms, has become a fertile ground for start-ups and their big sisters; scale-ups.

A directive of great symbolic meaning... Former France Telecom headquarters, the cradle of the Minitel and the smart card, the Mabilay building is now home to a trendy start-up hotel for Renne's startups still in their early stages. With its oversized antenna and its golden yellow saucer, the spacecraft that dominates the metropolis of 443,000 inhabitants is the most obvious icon of choice for the technological revolution transforming the Breton economy.

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Topics: Predictive Marketing, individualized marketing, expert interview

Frenchweb Interview: The evolution of data usage and predictive marketing in the retail and automotive sectors

Written by Zoé Baillieux on Jun 3, 2019 2:25:01 PM

Olivier Marc, co-founder and CEO of Advalo gave an interview for Frenchweb.


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Topics: individualized marketing, expert interview, Video