As part of its series of conferences "Generating traffic at the point of sale", Le Campus invited David Le Douarin, co-founder of Advalo for a webinar focused on the theme :
"Prepare your strategy to develop customer value and ensure its future growth in 2020".
Find in this article, the entire webinar in video.
What if data is the key to your 2020 strategy ?
Based on numerous concrete cases of use implemented by our client brands such as BUT, Gémo, Bocage, Cache-Cache, Bonobo, Catimini... David Le Douarin, co-founder of Advalo, comes back in detail on all these issues and gives you all the keys to take full advantage of your data:
- By building your strategy thanks to a precise understanding of your base and the identification of priorities and levers to activate
- Launching at the right times and at all points of contact the most value-generating personalized campaigns for your brand
Watch the webinar video below :