Predictive Marketing : How to anticipate consumer behavior ?

Written by Zoé Baillieux on Feb 24, 2020 2:56:24 PM

David Le Douarin, co-founder of Advalo was present on Mobility TV alongside Jocelyn Denis (Digitaleo), David Descottes (Izmo France) and Bérislav Kovasevic (Solution VO). 

The topic of the discussion was Predictive Marketing, especially in the automotive industry

-How to anticipate consumer behavior? ?
-What are the advantages of this technology today ?
-Are French dealerships ready to address the challenge of predictive ?
-Are customers ready to be targeted?


Find all these topics in the video below:





To learn more about Advalo, don't hesitate to discover our client cases.

Topics: Marketing individualisé, Automobile

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