[Workshop] AI, predictive models, and individualized marketing: How can CRM & Digital campaign efficiency be improved?

Written by Zoé Baillieux on Jun 4, 2019 11:59:52 AM
On the 11th and 12th of June, the AI Paris trade fair will take place, an unmissable event for Artificial Intelligence experts. This year, Olivier Marc, CEO, and co-founder of Advalo will have the opportunity to officiate this workshop alongside Brice Renvoizé, Digital & Experience Manager of SEAT France.

 

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Will you be present at AI Paris this year? Find SEAT and Advalo to discover how AI, predictive models and individualized marketing enable marketers to improve the efficiency and ROI of their CRM and Digital campaigns.

The workshop will take place Wednesday June 12th at 1pm at the Palais des Congrès in Paris.

Olivier Marc & Brice Renvoizé wil discuss the following subjects : 

  • Offline / Online data consolidation, an essential element to customer knowledge
  • The use of predictive models to identify key moments in the purchasing journey
  • Customer Relationships & Individualization through the activation of omnichannel campaigns.

 

Do you want to see us there? Our team will be happy to exchange with you. en cliquant ici.

 

Topics: AI &Data, individualized marketing, Use Case

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