Advalo builds on Amazon Web Services

Written by Zoé Baillieux on Oct 28, 2019 2:04:42 PM

Advalo builds on Amazon Web Services to become the strategic lever of retailers: Artificial intelligence and machine learning are at the heart of Advalo’s business model

Since its creation Advalo has relied on Amazon Web Services (AWS) to store and process its data. The strength of Advalo is based on its ability to analyze large volumes of data to enable brands to better understand the purchasing patterns of their customers, detect purchase intention and individualize their marketing actions. A value proposition that is based on artificial intelligence algorithms developed by Advalo and stored on the AWS Cloud.

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Topics: Retail, Predictive Marketing, AI &Data

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